Social Media

10 Tips on Building Your Community and Business at the Same Time

Paper Goat Post is a brick-and-mortar store that combines beautiful paper products with events, and is quickly growing through their out-of-the-gift-box strategy for growing a business through community, social media, and snail mail.

When most non-wedding invitations are sent online, letters devolve into emails, heart-to-heart conversations happen on Gchat, and gifts are sent straight from Amazon Prime – a business based on paper seems a bit old-fashioned – and optimistic.

But there is something about paper.

Reading the hand-written words of a loved one that has physically traveled from hand to hand.

Carefully disassembling a beautifully, thoughtfully wrapped gift.

Discovering an elegant invitation in the mailbox.

As Paper Goat Post’s co-founders (and twin sisters) Megan and Cedar will tell you, they consider it their mission to “promote togetherness through the lost art of snail mail, gathering in celebration, and the thoughtful art of giving.”

Our philosophies extend through our products, services and brand to enrich our local community.

In fact, Megan and Cedar’s philosophy and business plan is very much about building community – and growing through community – with the help of paper.

And social media.

Where the old-fashioned and modern marketing methods converge is in this unique, utterly delightful space Megan and Cedar have created, both in their brick-and-mortar shop in Ivanhoe Village in Orlando, and their online presence.

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