Misc.

What do you get out of Twitter?

My clients get:

• Opportunities to speak and write for pay
• Invitations to be quoted as experts in their fields
• Qualified leads
• New clients
• New collaborative projects
• And Life-long friendships

How can Twitter do all of that? (And how have you not managed to do it before?).

Earlier this year, I shared t-shirts “designs” with photographs I’d taken in California.

 
After receiving a favorable response to the t-shirts + unrelated requests to sell some of my Instagram photos as prints, I’ve decided that in 2016 I will open an online store to sell t-shirts and prints.

I think the t-shirts are too pricey from PAOM so I’ll be seeking other solutions.

I’ve been inspired to move forward with these plans as a result of discussions about art with Violeta Nedkova , Kiki Schirr, and Camille Taylor + discussions about photo apps with Ryan Hoover – so when it all goes live, I’ll owe them for helping me accomplish my dream of creating and selling art.

Here are some of my favorite Instagram photos as well as the best of 2015.

Here’s a roundup of the articles I published in 2015, not including Photo Friday.

Community

• The Ultimate Guide to Using Product Hunt for Your Startup (TribeBoost)
• Using User-Generated Content to Your Advantage (Convert.com)

Content Marketing

• Good Copy, Great Copy, and Copy That Converts (SEMrush)
• The Quick Guide to Mapping Content to the Buyer’s Journey (SujanPatel.com)
• Creating Content That Sells: 9 Top Lessons for a Conversion Copywriter (HubSpot)

Conversion Optimization

• Hiring For Conversion Rate Optimization (Visual Website Optimizer)
• The Quick n’ Dirty Guide to Landing Pages That Convert
  
• The Biggest Pet Peeves of CRO Experts (HubSpot)

Customer Development

• Customer Development: 4 Steps for Decreasing Churn (Conversioner)
• Two Mistakes I See SaaS Founders Make All The Time

Customer Success

• The Natural, Logical, Inescapable Way to Make Sales with Free Trials (SaaScribe)
• The Right Way to Reduce Your Churn Rate (HubSpot)
• Trying to acquire the wrong customer? (SaaScribe)
• Customer Success for Dummies – What Every SaaS Founder Should Know (SignupLab)
• 10 Ways to Grow Your SaaS with Customer Success (TribeBoost)
• Retention opportunities are hidden within the success gap. (SaaScribe)
• Customer Success by the Numbers: Using Data Science to Predict the Future
• Leverage NPS Surveys to Boost Brand Advocacy (Wootric)
• 5 Customer Success Hacks to Grow Your SaaS Biz Like Crazy (SaaScribe)
• The Tom Sawyer Method of Marketing with Brand Advocates (SaaScribe)
• Customer Success Without The SaaS (ChartMogul)
• 4 Ways Customer Success Pays for Itself – and Then Some (SaaScribe)
• How to Achieve Positive Growth with Negative Churn (ChartMogul)
• Give Churn the Old Heave-Ho With These Data-Driven Hacks (ChartMogul)
• Customer Success and The Age of the Customer
• Budgeting for Customer Success in 2015 [Video, Slides & Budget Template]
• Customer Success Creates Revenue That Won’t Quit

Diversity

• #ILookLikeAnEngineer and Ashe Dryden’s Programming Diversity
• Ladies and Gents, The Pipeline is Not The Problem (SEMrush)

Growth Marketing

• 10 Inspirational Growth Marketers
• Have you heard about the Growth Hacking skill no one’s talking about?
• 10 Growth Hacking Epiphanies From a Customer Success Genius

Marketing “In General”

• 6 Cool Company Blogs Everyone Will Enjoy Reading (HubSpot)
• 40+ SaaS, Marketing, and Growth Newsletters
• 15 Blogs I Love
• 8 Great Marketing Blogs You Probably Don’t Follow (But Should) (HubSpot)
• Practical Advice From Rand Fishkin on 9 Common Marketing Problems (HubSpot)

R

• Digging into Data with R [Includes Video]

SaaS

• What to do when your SaaS pricing is WRONG! (ChartMogul)
• Comparing SaaS Swag — What’s in your Goodie Bag?
• 10 Ways to Retain Clients and Grow Like Crazy (GetApp)
• 15 E-Books for SaaS Companies
• 40 Articles on SaaS Free Trials Distilled Down
• Stop Churn in its Tracks with 5 SaaS Retention Hacks

Search Engine Optimization (SEO)

• How to Not Embarrass Yourself With International SEO (SEMrush)

Social Media

• Nichole’s Twitter Stack

Startups

• Should you use growth tactics that don’t scale? (SEMrush)
• It’s not just about solving a problem – it’s the severity of the problem.
• All About The Crowdfunded Startup (SEMrush)
• Buffer’s Stack for Startup Success
• Working Remotely? Try These 27 Tools for Better Communication, Collaboration & Organization (HubSpot)

The Future / Predictions

• Education and Marketing in the Future: What They Have in Common (SEMrush)
• From Pancakes to Transplants, 3D Printing is the Future (SEMrush)

My year in accomplishments:

• Shared beautiful memories with friends
• Helped grow Inbound.org
• Featured in Forbes for the first time, and the second time
• Featured in Inc.com for the first time
• Featured in Venture Beat for the first time
• Featured in The Next Web for the first time
• Participated in my first webinar, and my second one
• Helped form The Shine Crew with Joanna Wiebe, Tiffany da Silva, Talia Wolf and Angie Schottmuller
• Co-Founded The Craft newsletter – a bimonthly curation of the best marketing in books, articles, products, dataviz and events
• Co-Founded SaaS.Community – a new community for SaaS enthusiasts to network and share info.
• Re-joined Inturact as Chief Strategy Officer
• Accepted into graduate school for a Masters in Entrepreneurship and Applied Technologies
• Featured in Mattermark Daily for the first time
• Nominated for Product Hunt’s “Maker of the Year” award

Special thanks:

• Ryan Dubas for being my rock
• Lincoln Murphy and Jim Gray for your mentorship (and friendship!)
• Trevor Hatfield for being an awesome Co-Founder
• Katy Katz for being my partner in crime at Inturact
• Joanna Wiebe, Tiffany da Silva, Talia Wolf, Angie Schottmuller for all of your support through The Shine Crew
• Lauren Van Mullem for being the best Editor
• Stacey Stormes for being the best Social Media Assistant
• Sujan Patel for your support and featuring me several publications
• Tia Kelly, Tommy Walker, and Sarah Brown for your support, cards, and gifts
• Rand Fishkin for your comments and follow-up discussion on Ladies and Gents, The Pipeline is Not The Problem, but more importantly, your overall interest in and support for diversity
• Dharmesh Shah for your kindness
• Shana Carp for long conversations and being endlessly interesting
• Kiki Schirr, Camille Taylor, and Violeta Nedkova for your vibrant personalities and being a continual source of inspiration
• Ryan Hoover for being a music buddy
• My mom, her friends, and everyone in Unicorn Think Tank for everything you do

There are few modern technologies more exciting than 3D printing. Think about it. You can turn filament into a functional beer stein, goo into a remote control car, or build a to-scale model of your living room to figure out where to put your couch.

Or, you can build a 3D printable prosthetic hand that can grip for less than ten dollars, like the e-NABLE Project does for kids in need.

In China, they’re building actual houses.

Right now in Kentucky, scientists are working on how to 3D print with human cells using a BioAssembly Bot. Kidneys, livers, and heart valves could, someday soon, be made from cells from the very people who need transplants.

See? I told you this was exciting.